Driven by focus. Fueled by growth. Built to create impact.
Tamy Nguyen | Marketing Student @ McMaster University
Unleashing Creativity in Marketing
MEET TAMY
Hey, I’m Tamy! Ever since I started my own boutique at sixteen, I’ve been fascinated by the art of brand building—whether through digital strategy, content creation, or entrepreneurship, I believe in the power of crafting authentic narratives that truly resonate. Now, as a 3rd-year Honours Commerce student at McMaster University specializing in Marketing, that same passion drives everything I do.
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I am a blender of creativity and strategy who thrives on solving complex problems. Combining my background in high-growth digital marketing with my experience as a founder, I bring a unique perspective—pairing a data-driven mindset with the agility needed to challenge the status quo and deliver impactful results.
Crafting data-driven campaigns that convert — from launching startups to scaling small businesses across retail and e-commerce.
Marketing
Brand & Growth Strategy
Crafting data-driven campaigns that convert — from launching startups to scaling small businesses across retail and e-commerce.
Digital and Social Media Marketing
Driving brand visibility across Instagram, TikTok, and Facebook by blending platform strategy, viral content, influencer partnerships, and community-driven engagement.
Content Creation
Filming and directing high-performing videos, partnering with influencers, and generating 10K+ views to amplify brand reach and engagement.
Creative Direction & Visual Branding
Transforming ideas into compelling visuals through graphic design, scripting, and brand storytelling — always aligned with voice and vision.
Notable experiences.
The Effect of TikTok and Reels
Created a trend-driven TikTok that resulted in over 7M+ views by leveraging timely audio, platform strategy, and connecting with the target audience.
Founder-led growth: The rise of Serene Boutique
Designed branded graphics, collaborated with influencers, and drove over 500 sales for Serene Boutique through strategic content creation and social media marketing.
Featured Projects.
Serene Boutique
Assisted with product launches and social media marketing for a fashion boutique, helping increase engagement through curated content and trend analysis. Contributed to visual merchandising and customer interaction to elevate the in-store experience.
McMaster's Vietnamese Students' Association
Leading the creative direction and execution of promotional campaigns for cultural events. Designed engaging visuals, managed social media outreach, and helped boost event attendance and club visibility on campus.
Wok N' Roll
Led all marketing initiatives for a Vietnamese fusion food venture that grew brand awareness. Achieved 5,500+ reel views through influencer collaborations and curated content, attracting strong engagement and event turnout.
Ready to Collaborate? Wanting to chat?
Let's get in touch!
Resume
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Look forward to hearing from you!
